World Financial Group, Inc. (WFG) is a leading financial services platform.

Our platform powerfully touches families and individuals throughout North America as our independent associates offer them solutions, such as life insurance and segregated funds through World Financial Group Insurance Agency (WFGIA), to transform their financial futures and put their dreams and goals within reach.  Additionally, those associates who are registered with our affiliated broker-dealer, Transamerica Financial Advisors, Inc. – Transamerica Financial Group (TFG), help families with securities-related products such as mutual funds and variable insurance products.

Our platform also empowers entrepreneurs to establish financial services businesses as independent associates.

We pride ourselves on having pioneered a platform that is changing the financial services industry, both through the businesses it helps to create and the families and individuals it helps become financially secure.

Our Values

As you take a closer look at WFG, you discover that the company and its associates live by a strong set of core values that are at the heart of who we are and what we do. These principals are fundamental to the work we do each day and the impact we strive to make in communities throughout North America:

  • Honesty: We are truthful and maintain open and clear communications with our clients and associates.
  • Integrity: We act according to the highest ethical standards, we have a commitment to delivering on our promises, and we build trust by doing our best for our clients.
  • Service to others: We are responsible for the success of our associates and their clients.

These values drive associates to do what’s right for their clients every time and help to ensure that the company, its associates and their clients have long-term success.